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Influencer Marketing Duncan Brown 1st edition
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Influencer Marketing
Duncan Brown
Influencer Marketing is related to word-of-mouth and relationship marketing. This book provides an overview of the influencer marketing technique. It offers an analysis of how to identify who has influence, how they apply it, and how you can turn it to your advantage. It is suitable for managers and students.
256 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 19, 2007 |
| ISBN13 | 9780750686006 |
| Publishers | Taylor & Francis Ltd |
| Pages | 250 |
| Dimensions | 232 × 155 × 20 mm · 382 g |
| Language | English |
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