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Grow: How Ideals Power Growth and Profit at the World’s 50 Greatest Companies Jim Stengel
Grow: How Ideals Power Growth and Profit at the World’s 50 Greatest Companies
Jim Stengel
Based on almost ten years of research involving 50,000 companies, the author shows how the world's 50 best businesses - as diverse as Apple, Red Bull, Pampers and Petrobras - have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes.
336 pages, ill
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 12, 2012 |
| ISBN13 | 9780753540664 |
| Publishers | Ebury Publishing |
| Pages | 336 |
| Dimensions | 193 × 215 × 25 mm · 340 g |
| Language | English |