Sales, Marketing, and Continuous Improvement: Six Best Practices to Achieve Revenue Growth and Increase Customer Loyalty - Daniel M. Stowell - Books - John Wiley & Sons Inc - 9780787908577 - February 26, 1997
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Sales, Marketing, and Continuous Improvement: Six Best Practices to Achieve Revenue Growth and Increase Customer Loyalty

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A resource for executives, managers, and consultants which distills a range of new improvement techniques down to six proven practices. It shows how to deploy these practices successfully in the sales and marketing departments often left untouched by a company's quality and improvement efforts.


286 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 26, 1997
ISBN13 9780787908577
Publishers John Wiley & Sons Inc
Pages 306
Dimensions 156 × 227 × 30 mm   ·   494 g

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