Mastering Alliance Strategy: A Comprehensive Guide to Design, Management, and Organization - Bamford, James D. (McKinsey Company) - Books - John Wiley & Sons Inc - 9780787964627 - December 27, 2002
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Mastering Alliance Strategy: A Comprehensive Guide to Design, Management, and Organization

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Successful business alliances are critical to the competitive advantage of many companies. This book presents practices and information for using partnerships effectively. It helps you understand and use alliances better, whether you are a new or seasoned alliance professional, a business-development specialist, a line manager, or a top executive.


432 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 27, 2002
Original release date 2003
ISBN13 9780787964627
Publishers John Wiley & Sons Inc
Pages 432
Dimensions 236 × 162 × 34 mm   ·   716 g
Language English  

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