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The Circuit of Mass Communication: Media Strategies, Representation and Audience Reception in the AIDS Crisis David Miller
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The Circuit of Mass Communication: Media Strategies, Representation and Audience Reception in the AIDS Crisis
David Miller
This book examines mass media representations of AIDS from their inception through to their impact on public understandings. Rejecting approaches which focus only on ownership, discourse or audience reception, the authors examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society.
260 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 29, 1998 |
| ISBN13 | 9780803977037 |
| Publishers | SAGE Publications Inc |
| Pages | 256 |
| Dimensions | 156 × 234 × 13 mm · 440 g |
| Language | English |
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