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Media Economics: Understanding Markets, Industries and Concepts Alan B. Albarran 2nd edition
Media Economics: Understanding Markets, Industries and Concepts
Alan B. Albarran
The economic principles of print, film, and recording media Media Economics: Understanding Markets, Industries and Concepts provides a segment-by-segment breakdown of how essential economic concepts apply to the different areas of the media.
256 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 20, 2002 |
| ISBN13 | 9780813821245 |
| Publishers | John Wiley and Sons Ltd |
| Pages | 240 |
| Dimensions | 152 × 227 × 16 mm · 349 g |
| Language | English |