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Millennials with Kids: Marketing to This Powerful and Surprisingly Different Generation of Parents Jeff Fromm Special edition
Millennials with Kids: Marketing to This Powerful and Surprisingly Different Generation of Parents
Jeff Fromm
Millennials have grown up, entered their prime consumer years, and began to have children of their own. To reach this complex group, marketers have to rethink the typical American household. Filled with demographic profiles and profound insights, Millennials with Kids is your guide to engaging with and earning the loyalty of Millennials.
240 pages, illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 16, 2015 |
| ISBN13 | 9780814436585 |
| Publishers | Amacom |
| Pages | 240 |
| Dimensions | 236 × 162 × 27 mm · 540 g |