Advanced Brand Management (Third Edition): Building and activating a powerful brand strategy - Paul Temporal - Books - Harriman House Publishing - 9780857195890 - February 25, 2019
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Paul Temporal
Advanced Brand Management (Third Edition): Building and activating a powerful brand strategy 3rd edition

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In this fully revised third edition of his classic bestseller, Paul Temporal addresses every issue related to brand management in the 21st century. If you want to make your own branding a success, you can't afford to be without Advanced Brand Management.

314 pages, Illustrations, black and white

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 25, 2019
ISBN13 9780857195890
Publishers Harriman House Publishing
Pages 302
Dimensions 241 × 166 × 21 mm   ·   636 g
Language English  

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