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Casino Customer Service: The WIN WIN Game William N. Thompson
Casino Customer Service: The WIN WIN Game
William N. Thompson
A guide to customer service in the casino industry in which the authors argue that investments in customer service are ""activities in a positive-sum game, or what can be called a win-win game. The customer wins better enjoyment of products offered, and the casino wins with renewed and repeated patronage.
352 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 30, 2012 |
| ISBN13 | 9780874178944 |
| Publishers | University of Nevada Press |
| Pages | 352 |
| Dimensions | 152 × 229 × 28 mm · 522 g |
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