Mobilize People for Marketing Success: Volume II: Mobilize People for Marketing Success - Marketing Workbook for Nonprofit Organizations - Gary J. Stern - Books - Turner Publishing Company - 9780940069107 - October 2, 1997
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Mobilize People for Marketing Success: Volume II: Mobilize People for Marketing Success - Marketing Workbook for Nonprofit Organizations Pck edition

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A new companion volume to the author's first workbook, this title shows marketing professionals how to put together a successful promotion campaign based on the most persuasive tool of all: personal contact. It shows how to mobilize your entire organization, staff, volunteers, and supporters in a focused, one-to-one, marketing campaign, using complete, easy-to-follow steps and worksheets, helpful for any size organization.


208 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 2, 1997
ISBN13 9780940069107
Publishers Turner Publishing Company
Pages 208
Dimensions 218 × 274 × 16 mm   ·   667 g
Language English  
Illustrator Peterson, Rick

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