Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design - Robin Landa - Books - Taylor & Francis Ltd - 9781032137797 - June 2, 2022
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Robin Landa
Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design

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The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, and to working with creatives. A fundamental resource that enables business professionals to stand out amongst their colleagues.

200 pages, 38 Halftones, color; 31 Halftones, black and white; 38 Illustrations, color; 31 Illustrat

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 2, 2022
ISBN13 9781032137797
Publishers Taylor & Francis Ltd
Pages 194
Dimensions 228 × 152 × 16 mm   ·   326 g
Language English  

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