Retail Marketing and Branding: A Definitive Guide to Maximizing ROI - Jesko Perrey - Books - John Wiley & Sons Inc - 9781118489529 - December 7, 2012
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Jesko Perrey
Retail Marketing and Branding: A Definitive Guide to Maximizing ROI 2nd edition

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Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.

398 pages, Illustrations, maps

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 7, 2012
ISBN13 9781118489529
Publishers John Wiley & Sons Inc
Pages 400
Dimensions 160 × 231 × 27 mm   ·   712 g
Language English  

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