Donor Cultivation and the Donor Lifecycle Map, + Website: A New Framework for Fundraising - Wiley Nonprofit Authority - Deborah Kaplan Polivy - Books - John Wiley & Sons Inc - 9781118603772 - January 14, 2014
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Donor Cultivation and the Donor Lifecycle Map, + Website: A New Framework for Fundraising - Wiley Nonprofit Authority

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This title presents a fresh look at fundraising that depends upon the donor lifecycle, resulting in increased financial resources over time and a more stable bottom line for nonprofits. The book reveals how the convergence of the two subject matters - cultivation and the lifecycle map - can lead to better and more strategic fundraising.


240 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 14, 2014
ISBN13 9781118603772
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 153 × 235 × 26 mm   ·   428 g
Language English  

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