Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions - Campbell, Andrew (Ashridge Strategic Management Centre) - Books - John Wiley & Sons Inc - 9781118818374 - April 25, 2014
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Campbell, Andrew (Ashridge Strategic Management Centre)
Strategy for the Corporate Level: Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions 2nd edition

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This revised and updated best-selling classic is primarily about companies that have more than one business, and need a strategy across those businesses. This strategy is normally referred to as group-level or corporate-level strategy.

400 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 25, 2014
ISBN13 9781118818374
Publishers John Wiley & Sons Inc
Pages 400
Dimensions 160 × 229 × 27 mm   ·   674 g

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