Running across Europe: The Rise and Size of one of the Largest Sport Markets - Jeroen Scheerder - Books - Palgrave Macmillan - 9781137446367 - February 12, 2015
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Jeroen Scheerder
Running across Europe: The Rise and Size of one of the Largest Sport Markets

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Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health.

304 pages, 46 black & white tables, 74 figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 12, 2015
ISBN13 9781137446367
Publishers Palgrave Macmillan
Genre Interdisciplinary Studies > Pop Culture
Pages 297
Dimensions 138 × 225 × 21 mm   ·   494 g
Editor Borgers, Julie
Editor Breedveld, Koen
Editor Scheerder, Jeroen

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