Tell your friends about this item:
Why People (Don’t) Buy: The Go and Stop Signals Amitav Chakravarti
Price
$ 44.99
excl. VAT
Ordered from remote warehouse
Expected to be ready for shipping Jun 9 - 15
Our customers say:
Add to your iMusic wish list
Why People (Don’t) Buy: The Go and Stop Signals
Amitav Chakravarti
Full of practical diagrams and maps, as well as international case studies, this book offers a unique and extensively-tested 'GO-STOP Signal Framework', which allows managers to better understand why consumers are not buying their products and what can be done to put this right.
232 pages, 8 black & white tables, 22 figures, 11 black & white line drawings
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 15, 2015 |
| ISBN13 | 9781137466679 |
| Publishers | Palgrave Macmillan |
| Pages | 223 |
| Dimensions | 144 × 228 × 21 mm · 428 g |
| Language | English |
![Cover for Jonathan B. Justice · Debt Reckoning: Professionalism and Accountability in Public Finance Decision-Making - Palgrave Studies in Public Debt, Spending, and Revenue (Hardcover Book) [1st ed. 2024 edition] (2027)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for Tracy Brain · The Pregnancy Question and the Novel: Detection and Concealment from Richardson to Hardy (Hardcover Book) [2025 edition] (2026)](https://imusic.b-cdn.net/images/item/original/452/9781137276452.jpg?tracy-brain-2026-the-pregnancy-question-and-the-novel-detection-and-concealment-from-richardson-to-hardy-hardcover-book&class=scaled&v=1778524558)
