Product Innovation in the Global Fashion Industry - Palgrave Studies in Practice: Global Fashion Brand Management - Byoungho Jin-Elena Cedrola - Books - Palgrave Macmillan - 9781137523488 - November 28, 2017
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Byoungho Jin-Elena Cedrola
Product Innovation in the Global Fashion Industry - Palgrave Studies in Practice: Global Fashion Brand Management 2018 edition

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As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users.

145 pages, 14 Illustrations, color; 5 Illustrations, black and white; XIX, 145 p. 19 illus., 14 illu

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 28, 2017
ISBN13 9781137523488
Publishers Palgrave Macmillan
Pages 145
Dimensions 217 × 155 × 17 mm   ·   338 g
Language English  
Editor Cedrola, Elena
Editor Jin, Byoungho

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