Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition - Kevin Keller - Books - Pearson Education Limited - 9781292314969 - August 22, 2019
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Kevin Keller
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 5th edition

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624 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 22, 2019
ISBN13 9781292314969
Publishers Pearson Education Limited
Pages 624
Dimensions 216 × 275 × 19 mm   ·   1.21 kg
Language English  

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