Strategic Management - H. Igor Ansoff - Books - Palgrave Macmillan - 9781349029730 - 1979
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Strategic Management 1st ed. 1979 edition

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This book is the founding work on Strategic Management, a concept that lies at the core of modern business. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists.


236 pages, IX, 236 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 1979
ISBN13 9781349029730
Publishers Palgrave Macmillan
Pages 236
Dimensions 150 × 220 × 10 mm   ·   317 g

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