The Culture Factor: Cross-National Management and the Foreign Venture - Mark Neal - Books - Palgrave Macmillan - 9781349146857 - 1998
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Mark Neal
The Culture Factor: Cross-National Management and the Foreign Venture 1st ed. 1998 edition

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Multinational companies have learnt through bitter experience that cultural differences can be very damaging in terms of bad communication, high staff turnover and low morale.

157 pages, XIII, 157 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 1998
ISBN13 9781349146857
Publishers Palgrave Macmillan
Pages 157
Dimensions 150 × 220 × 10 mm   ·   226 g

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