Soft Power in China: Public Diplomacy through Communication - Palgrave Macmillan Series in Global Public Diplomacy - - Books - Palgrave Macmillan - 9781349291373 - December 14, 2010
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Soft Power in China: Public Diplomacy through Communication - Palgrave Macmillan Series in Global Public Diplomacy 1st ed. 2011 edition

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This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.

230 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 14, 2010
ISBN13 9781349291373
Publishers Palgrave Macmillan
Pages 219
Dimensions 216 × 142 × 15 mm   ·   290 g
Language English  
Editor Wang, J.

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