The Social Media Manifesto - Jed Hallam - Books - Palgrave Macmillan - 9781349444571 - 2013
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The Social Media Manifesto 1st ed. 2013 edition

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The Social Media Manifesto  is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.


163 pages, XVI, 163 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 2013
ISBN13 9781349444571
Publishers Palgrave Macmillan
Pages 163
Dimensions 141 × 215 × 12 mm   ·   240 g
Language English  

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