The Rise of the New East: Business Strategies for Success in a World of Increasing Complexity - B. Simpfendorfer - Books - Palgrave Macmillan - 9781349475179 - 2014
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B. Simpfendorfer
The Rise of the New East: Business Strategies for Success in a World of Increasing Complexity 1st ed. 2014 edition

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Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment.

238 pages, IX, 229 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 2014
ISBN13 9781349475179
Publishers Palgrave Macmillan
Pages 238
Dimensions 237 × 158 × 15 mm   ·   344 g
Language English  

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