The Seven Sins of Innovation: A Strategic Model for Entrepreneurship - D. Richards - Books - Palgrave Macmillan - 9781349492435 - 2014
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The Seven Sins of Innovation: A Strategic Model for Entrepreneurship 1st ed. 2014 edition

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Offers a psychology based model that features seven key determinants of success or failure for innovation and entrepreneurial endeavours. Provides specific recommendations, examples and case studies that demonstrate how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation.


274 pages, XVIII, 274 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 2014
ISBN13 9781349492435
Publishers Palgrave Macmillan
Pages 274
Dimensions 229 × 152 × 18 mm   ·   434 g
Language English  

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