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Digital Strategies in the Pharmaceutical Industry L. Lerer 2003 edition
Digital Strategies in the Pharmaceutical Industry
L. Lerer
This book is a comprehensive review of the current state of digital innovation, Internet activity and e-business in the life sciences arena and a practical guide for managers planning, developing and implementing e-strategies in the pharmaceutical industry.
256 pages, illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | January 24, 2003 |
| ISBN13 | 9781403903792 |
| Publishers | Palgrave USA |
| Pages | 239 |
| Dimensions | 161 × 244 × 20 mm · 521 g |