Fashion Marketing - M Easey - Books - John Wiley & Sons Inc - 9781405139533 - October 10, 2008
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M Easey
Fashion Marketing 3rd edition

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'Clothing that is not purchased or worn is not fashion' (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion.

280 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 10, 2008
ISBN13 9781405139533
Publishers John Wiley & Sons Inc
Pages 288
Dimensions 174 × 243 × 16 mm   ·   500 g
Language English  
Editor Easey, Mike (Newcastle Business School)

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