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The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy Cathy A. Enz
The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy
Cathy A. Enz
Provides Masters level marketing students and practitioners in the hospitality industry with a major reference and resource book on key topics and best practices in various facets of strategic management.
1080 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 14, 2010 |
| ISBN13 | 9781412905909 |
| Publishers | SAGE Publications Inc |
| Pages | 1080 |
| Dimensions | 260 × 185 × 45 mm · 1.82 kg |
| Language | English |
| Editor | Enz, Cathy |