Relationship Marketing: A Consumer Experience Approach - SAGE Advanced Marketing Series - Steve Baron - Books - SAGE Publications Inc - 9781412931212 - April 20, 2010
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Relationship Marketing: A Consumer Experience Approach - SAGE Advanced Marketing Series

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Provides not only new insights into the subject but also offers readers a highly applied framework for exploring the contribution of relationship marketing to organisational performance.


216 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 20, 2010
ISBN13 9781412931212
Publishers SAGE Publications Inc
Pages 216
Dimensions 170 × 242 × 15 mm   ·   520 g
Language English