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Generic: The Unbranding of Modern Medicine Greene, Jeremy A. (Associate Professor, Johns Hopkins University)
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Generic: The Unbranding of Modern Medicine
Greene, Jeremy A. (Associate Professor, Johns Hopkins University)
Greene's history sheds light on the controversies shadowing the success of generics: problems with the generalizability of medical knowledge, the fragile role of science in public policy, and the increasing role of industry, marketing, and consumer logics in late-twentieth-century and early twenty-first century health care.
376 pages, 17, 8 black & white halftones, 9 black & white line drawings
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 15, 2016 |
| ISBN13 | 9781421421643 |
| Publishers | Johns Hopkins University Press |
| Pages | 376 |
| Dimensions | 228 × 155 × 28 mm · 548 g |
| Language | English |
