Enterprise 2.0: How to Manage Social Technologies to Transform Your Organization - Andrew McAfee - Books - Harvard Business Review Press - 9781422125878 - November 30, 2009
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Andrew McAfee
Enterprise 2.0: How to Manage Social Technologies to Transform Your Organization

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'Web 2.0' is the portion of the Internet that's interactively produced by many people; it includes Wikipedia, Facebook, Twitter, Delicious, and prediction markets. Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0. This book shows how they're doing this, and why it's benefiting them.

240 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 30, 2009
ISBN13 9781422125878
Publishers Harvard Business Review Press
Pages 240
Dimensions 166 × 244 × 22 mm   ·   467 g
Language English  

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