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The Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media - Digital Formations New edition
The Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media - Digital Formations
This edited collection comprises foundational texts and new contributions that revisit the theory of the "audience commodity" as first articulated by Dallas Smythe. Contributors focus on the historical and theoretical importance of this theory to critical studies of media/communication, culture, society, economics, and technology.
328 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | February 28, 2014 |
| ISBN13 | 9781433123597 |
| Publishers | Peter Lang Publishing Inc |
| Pages | 328 |
| Dimensions | 219 × 227 × 21 mm · 502 g |
| Language | English |
| Editor | Manzerolle, Vincent |
| Editor | McGuigan, Lee |