Media Business Models: Breaking the Traditional Value Chain - - Books - Peter Lang Publishing Inc - 9781433131783 - June 5, 2016
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Media Business Models: Breaking the Traditional Value Chain New edition

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This volume addresses questions and explores scenarios, phenomena, and developments which point to new configurations arising from new media business models, innovative ways in which media practitioners engage their audiences, intercontinental media phenomena, user-generated content, and the general disconnect between print and online media paradigms.

269 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 5, 2016
ISBN13 9781433131783
Publishers Peter Lang Publishing Inc
Pages 269
Dimensions 281 × 152 × 19 mm   ·   396 g
Language English  
Editor Cuenca, Joan
Editor Zilles, Klaus

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