Corporate Communication: Transformation of Strategy and Practice - Michael B. Goodman - Books - Peter Lang Publishing Inc - 9781433165689 - April 1, 2020
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Michael B. Goodman
Corporate Communication: Transformation of Strategy and Practice New edition

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Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment.

164 pages, 16 Illustrations, unspecified

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 1, 2020
ISBN13 9781433165689
Publishers Peter Lang Publishing Inc
Pages 164
Dimensions 150 × 220 × 20 mm   ·   446 g
Language English  

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