Children's Food: Marketing and innovation - G. Smith - Books - Springer-Verlag New York Inc. - 9781461284246 - September 28, 2011
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G. Smith
Children's Food: Marketing and innovation Softcover reprint of the original 1st ed. 1997 edition

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The purpose of this book is to serve as essential reading for those innovating and marketing food products for children as well as those determined to better understand the children's marketplace in order to ensure that it is administered in a manner consistent with the long-term aspirations of society.

258 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 28, 2011
ISBN13 9781461284246
Publishers Springer-Verlag New York Inc.
Pages 258
Dimensions 155 × 235 × 14 mm   ·   390 g
Language English  

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