Understanding Public Relations: Theory, Culture and Society - Lee Edwards - Books - SAGE Publications Ltd - 9781473913103 - May 1, 2018
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Lee Edwards
Understanding Public Relations: Theory, Culture and Society

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This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.

288 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 1, 2018
ISBN13 9781473913103
Publishers SAGE Publications Ltd
Pages 288
Dimensions 170 × 241 × 16 mm   ·   500 g
Language English  

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