Building AI Driven Marketing Capabilities: Understand Customer Needs and Deliver Value Through AI - Neha Zaidi - Books - APress - 9781484298091 - December 29, 2023
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Neha Zaidi
Building AI Driven Marketing Capabilities: Understand Customer Needs and Deliver Value Through AI 1st edition

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From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology.

368 pages, 55 Illustrations, color; 8 Illustrations, black and white; XIII, 368 p. 63 illus., 55 ill

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 29, 2023
ISBN13 9781484298091
Publishers APress
Pages 340
Dimensions 233 × 278 × 26 mm   ·   538 g
Language English  
Editor Grima, Simon
Editor Maurya, Mohit
Editor Tyagi, Pallavi
Editor Zaidi, Neha

Mere med samme udgiver

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