Strategic Uses of Social Media for Improved Customer Retention - Advances in Marketing, Customer Relationship Management, and E-services -  - Books - IGI Global - 9781522516866 - November 9, 2016
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Strategic Uses of Social Media for Improved Customer Retention - Advances in Marketing, Customer Relationship Management, and E-services

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230 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 9, 2016
Original release date 2017
ISBN13 9781522516866
Publishers IGI Global
Pages 230
Dimensions 152 × 229 × 19 mm   ·   789 g
Language English  
Editor Abu-shamaa, Rasha
Editor Al-rabayah, Wafaa
Editor Alsmadi, Izzat
Editor Khasawneh, Rawan

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