Driving Green Consumerism Through Strategic Sustainability Marketing - - Books - IGI Global - 9781522529125 - November 30, 2017
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Driving Green Consumerism Through Strategic Sustainability Marketing

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Presents the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for anyone interested in aspects of green consumerism.

316 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 30, 2017
ISBN13 9781522529125
Publishers IGI Global
Pages 316
Dimensions 150 × 220 × 20 mm   ·   1.04 kg
Language English  
Editor Mohammad, Jihad
Editor Quoquab, Farzana
Editor Thurasamy, Ramayah