The Predictive Postcode: The Geodemographic Classification of British Society - Richard Webber - Books - SAGE Publications Ltd - 9781526402349 - April 3, 2018
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Richard Webber
The Predictive Postcode: The Geodemographic Classification of British Society

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This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.

328 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 3, 2018
ISBN13 9781526402349
Publishers SAGE Publications Ltd
Pages 328
Dimensions 241 × 170 × 18 mm   ·   496 g
Language English  

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