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The Sage Handbook of Brand Management
The Sage Handbook of Brand Management
The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 19, 2025 |
| ISBN13 | 9781529692952 |
| Publishers | SAGE Publications Ltd |
| Pages | 688 |
| Dimensions | 180 × 255 × 44 mm · 1.31 kg |
| Language | English |
| Editor | Andreini, Daniela |
| Editor | Zarantonello, Lia |