Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society - Arthur Asa Berger - Books - Bloomsbury Publishing Plc - 9781538137819 - August 12, 2020
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Arthur Asa Berger
Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society 6th edition

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Ads, Fads, and Consumer Culture—now in its fifth edition—draws on both academic and applied perspectives to offer a lively critique of contemporary advertising and its effects on American society.

288 pages, 50 Tables, unspecified; 67 Halftones, black and white; 21 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 12, 2020
ISBN13 9781538137819
Publishers Bloomsbury Publishing Plc ROLI37819
Pages 288
Dimensions 253 × 178 × 20 mm   ·   568 g
Language English  

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