Strategy and the Business Landscape - Pankaj Ghemawat - Books - Createspace Independent Publishing Platf - 9781542852920 - March 10, 2017
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Pankaj Ghemawat
Strategy and the Business Landscape

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An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 10, 2017
ISBN13 9781542852920
Publishers Createspace Independent Publishing Platf
Pages 194
Dimensions 189 × 246 × 10 mm   ·   353 g
Language English  

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