Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone - Cashvertising Series - Drew Eric Whitman - Books - Red Wheel/Weiser - 9781601630322 - October 23, 2008
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Drew Eric Whitman
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone - Cashvertising Series

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Barely one in a hundred business people knows these facts about creating powerful advertising. Do You?FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70

192 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 23, 2008
ISBN13 9781601630322
Publishers Red Wheel/Weiser
Pages 208
Dimensions 153 × 228 × 12 mm   ·   292 g
Language English  

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