The Survival of Soap Opera: Transformations for a New Media Era - Sam Ford - Books - University Press of Mississippi - 9781604737165 - November 30, 2010
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Sam Ford
The Survival of Soap Opera: Transformations for a New Media Era

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The soap opera, one of U. S. television's longest-running and most influential formats, is on the brink. The Survival of Soap Opera investigates the causes of their dwindling popularity, describes their impact on TV and new media culture, and gleans lessons from their complex history for twenty-first-century media industries.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 30, 2010
ISBN13 9781604737165
Publishers University Press of Mississippi
Pages 320
Dimensions 162 × 237 × 33 mm   ·   672 g
Language English  
Editor Ford, Sam
Editor Harrington, C. Lee
Editor Kosnik, Abigail De

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