Competitive Intelligence and the Sales Force - Joel Le Bon - Books - Business Expert Press - 9781606496169 - November 16, 2013
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Competitive Intelligence and the Sales Force

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Because of their daily presence in the field, salespeople are the eyes and ears of their companies. Yet, organizations face great difficulties to stimulate salespeople's collection and dissemination of competitive intelligence, and to manage market-based intelligence efficiently. This book aims to assist managers face such challenges.


125 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 16, 2013
ISBN13 9781606496169
Publishers Business Expert Press
Pages 125
Dimensions 153 × 230 × 8 mm   ·   222 g
Language English  

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