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Cases on Social Justice in China and Perspectives on Chinese Brands Haoussine Wang
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Cases on Social Justice in China and Perspectives on Chinese Brands
Haoussine Wang
Proposes an objective view of the effect that social justice and online public debates had on brands by describing and reporting the real situation in China where brands faced a public outcry after a controversial event and by considering how the brands were affected.
335 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 23, 2023 |
| ISBN13 | 9781668449561 |
| Publishers | IGI Global |
| Pages | 276 |
| Dimensions | 150 × 220 × 10 mm · 716 g |
| Language | English |
| Editor | Haoussine, Youssef El |
| Editor | Wang, Lulu |
