Luis Mason

Physical Education and Sports Management Luis Mason

Physical education concerns primarily with promotion and inculcation of physical fitness and skills while sports management is an emerging field of study which involves various business aspects of sports and combines the skills of different disciplines like marketing, accounting, event management, etc. This book explores all the important aspects of both physical education and sports management in the present day scenario. It strives to provide a fair idea about this discipline and to help develop a better understanding of the latest advances within this field by focusing on various physical fitness modules, biomechanics, didactics, sport sociology and physiology, sports marketing and management. It will serve as a valuable source of reference for graduate and post graduate students, sport managers and professionals, etc.