Storyategy - Matt Davies - Books - Createspace Independent Publishing Platf - 9781717148629 - April 18, 2018
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Matt Davies
Storyategy

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Does your business need to stand out? Are you fed up with price wars and want to build a brand that you can charge more for? Begin your brand transformation today with Storyategy. Meaning matters. It's why consumers buy from brands. Successful brands mean something and can communicate that meaning effectively. How do you create meaning for your brand? Through the power of stories. Storyategy describes a six step process which will help you to unlock the power of your brand with a story-based branding strategy. This book contains powerful ideas on how to discover, define and live a brand story.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 18, 2018
ISBN13 9781717148629
Publishers Createspace Independent Publishing Platf
Pages 142
Dimensions 140 × 216 × 8 mm   ·   172 g
Language English  

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