Strategic Sport Marketing - Karg, Adam (Swinburne University of Technology, Australia) - Books - Allen & Unwin - 9781760878801 - March 31, 2022
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Karg, Adam (Swinburne University of Technology, Australia)
Strategic Sport Marketing 5th edition

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The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks, theory, and practical cases to show students and practitioners how to develop and execute successful sport marketing strategies.

320 pages, 45 Line drawings, color; 9 Tables, color; 45 Illustrations, color

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 31, 2022
ISBN13 9781760878801
Publishers Allen & Unwin
Pages 308
Dimensions 233 × 155 × 25 mm   ·   502 g
Language English  

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