Go to Market - Joana Inch - Books - Rethink Press - 9781781335031 - December 1, 2020
In case cover and title do not match, the title is correct

Go to Market

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Expected to be ready for shipping May 27 - Jun 8
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Startup founders are forward-thinking innovators but often fail when it's time to go to market. Their biggest challenge is to identify the right consumer, communicate the benefits of their offering and implement consistent, growth-driven campaigns that fill a predictable recurring pipeline.

Joana Inch's proven strategies help startups find the right niche, construct a message that resonates, and implement digital campaigns that generate consistent revenue. She provides a practical step-by-step framework for building a solid foundation of proven digital marketing and content marketing campaigns, as well as all the necessary touchpoints and platforms for breaking into the market and scaling. Discover how to:

- Nail your niche and write copy that cuts through

- Construct your buyer journey from awareness to customer

- Discover the best digital marketing channels to use for your business

- Create a predictable recurring pipeline

- Scale and go global

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 1, 2020
ISBN13 9781781335031
Publishers Rethink Press
Pages 182
Dimensions 140 × 216 × 10 mm   ·   217 g
Language English